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Census ACS · ZIP Code Tabulation Area

96778 Income Statistics for 2026

Hawaii County, Hawaii

Median household income

$39,750

Median household income ($39,750) is lower than Hawaii County County ($81,696).

96778$39,750
Hawaii County County$81,696
96755$96,813
96743$101,468
96704$86,941
96740$95,542
96750$92,576

Average household income

$55,362

Average household income ($55,362) is lower than Hawaii County County ($107,810).

96778$55,362
Hawaii County County$107,810
96755$136,407
96743$134,956
96704$130,551
96740$130,117
96750$123,354

Per-capita income

$23,087

Per-capita income ($23,087) is lower than Hawaii County County ($39,739).

96778$23,087
Hawaii County County$39,739
96755$37,862
96743$53,079
96704$46,244
96740$47,557
96750$40,046

Households earning $100k+

14.2%

Households earning $100k+ (14.2%) is lower than Hawaii County County (40.0%).

9677814.2%
Hawaii County County40.0%
9675548.3%
9674352.5%
9670445.4%
9674047.1%
9675046.0%

All demographics

Population
15,262
Households
6,303
Median age
47.5 yrs
Median household income
$39,750
Mean household income
$55,362
Per capita income
$23,087
Median home value
$273,800
Median gross rent
$1,293
Owner-occupied housing
79.8%
Bachelor's degree or higher
20.1%
In labor force
41.7%
Poverty rate
35.4%
Households earning $100k+
14.2%
Population under 5
3.8%
Population age 18–34
15.8%
Population age 25–44
22.1%
Population age 45–64
26.4%
Population age 65+
25.7%
Hispanic or Latino
14.2%
Black (non-Hispanic)
0.4%
Asian (non-Hispanic)
9.8%
Unemployment rate
12.0%
Open in interactive explorer

County and peer ZIP comparisons use population-weighted aggregates from other ZCTAs in the same county. Source: US Census Bureau ACS 5-year estimates. Page URL: https://resource.skyrocketbpo.com/tools/market-research/us-income-demographics-by-zip-code/hawaii/96778

Link to this page

Permanent URL backed by Census ACS data in PocketBase.

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