Free Tools

Market Research

Interactive tools that turn public data into decisions — demographics, investment flows, and market sizing.

2025: The AI Shockwave
WIR 2026

2025: The AI Shockwave

Where 2025 investment went — data centres +$235B, renewables and manufacturing down.

  • Sector drill-down
  • Embeddable
Explore chart
US Income & Demographics by ZIP Code
CENSUS DATA

US Income & Demographics by ZIP Code

Look up median household income, population, housing costs, and education for 33,000+ US ZIP codes. Free Census ACS 2026 data — filter by state or search any ZIP.

  • 33,000+ ZIP codes
  • Census ACS 2026
Explore ZIP codes
SBA 7(a) lending rankings
FOIA data

SBA 7(a) lending rankings

Public SBA 7(a) rankings from FOIA loan-level data: top lenders, project locations, and NAICS sectors. Switch quarter, half-year, calendar year, or the full window.

  • Top lenders
  • Counties & states
Open rankings
SBA 7(a) franchise outcomes
FOIA outcomes

SBA 7(a) franchise outcomes

Which franchise brands draw the most SBA 7(a) dollars, and which show the highest charge-off rates among loans that have paid off or charged off — from the same FOIA loan-level file as our lending tracker.

  • Brand-level volume
  • Charge-off rates
Open franchise outcomes
World's largest cities population tracker
UN urban data

World's largest cities population tracker

Explore the top 100 megacities from 1950 to 2100. Scrub through time, compare growth trajectories, and see who leads Jakarta, Tokyo, and Delhi into the future.

  • 100 megacities
  • 1950–2100
Explore megacities
US goods trade by country
Census trade

US goods trade by country

See where US goods imports and exports go, who the biggest partners are, and how the balance has moved since 1985. Monthly Census figures, not seasonally adjusted.

  • Imports & exports
  • Trade balance
Explore trade partners
US Business Counts by ZIP Code
CENSUS + CBP

US Business Counts by ZIP Code

Filter Census establishment counts for restaurants, gyms, childcare, and more — then compare density per 10,000 people and a derived Retail Gap Index.

  • CBP 2023 counts
  • 9 categories
Explore establishment counts
Global FDI Dashboard
WIR 2026

Global FDI Dashboard

Global FDI topline, top 20 hosts, and country profiles with 6-year trends.

  • 40+ economies
  • Country search
Open dashboard
2025: The $618 Billion Club
WIR 2026

2025: The $618 Billion Club

Named $1B+ greenfield deals — TSMC, ByteDance, Brookfield — and megaproject share trends.

  • 19 named deals
  • Sort & filter
Explore deals
Screened, Not Stopped
WIR 2026

Screened, Not Stopped

Screening rejection rates are tiny — deals get withdrawn. Compare 21 countries.

  • 21 regimes
  • True blocked rate
See data
Market Entry Scorecard
COMPARISON

Market Entry Scorecard

Compare two US metros on income, education, homeownership, and generational mix.

  • Metro map
  • Entry score
Compare markets
Generation Mix Index
RANKINGS

Generation Mix Index

Rank US metros by Millennial, Gen Z, Gen X, or Boomer share of adults.

  • 4 generations
  • US metros
Explore generations
Household Shift Tracker
TRENDS

Household Shift Tracker

Five-year shifts in household size, multigenerational living, and family structure.

  • 5-year deltas
  • HH structure
Track shifts
WFH Transition Index
LABOR

WFH Transition Index

Which industries are returning to office vs. staying remote — BLS ATUS data.

  • By industry
  • RTO leaderboard
Explore WFH
Global Fiscal ROI Dashboard
FISCAL

Global Fiscal ROI Dashboard

How 50 countries spend tax revenue — ranked by health, education, and happiness outcomes.

  • 50 countries
  • Outcome ranked
Compare countries
TAM / SAM / SOM Calculator
AI-POWERED

TAM / SAM / SOM Calculator

AI-researched market size estimates with an investor-ready one-page report.

  • Live data
  • PDF export
Calculate market
AI-Resilient Jobs Scorecard
LABOR

AI-Resilient Jobs Scorecard

Industry supersectors ranked on AI exposure vs. live FRED, BEA, SBA & EIA signals.

  • Cite & backlink
  • Perplexity research
Explore scores
Average Profit Margin by Industry
DATA-DRIVEN

Average Profit Margin by Industry

Average profit margin by industry—gross, net & EBITDA margins in an interactive treemap (Damodaran data).

  • Real data
  • 96+ Industries
Analyze margins
Business Survival Rate Calculator
BLS BED Data

Business Survival Rate Calculator

Interactive tool to analyze establishment survival rates across industries and U.S. states. Compare 1-, 3-, and 5-year survival probabilities using official Bureau of Labor Statistics data with state-level geographic visualization.

  • BLS BED Official Data
  • All 50 States + DC
Analyze survival rates