Census ACS · ZIP Code Tabulation Area

28607 Income Statistics for 2026

Watauga County, North Carolina

Median household income

$46,639

Median household income ($46,639) is lower than Watauga County County ($53,893).

28607$46,639
Watauga County County$53,893
28605$76,477
28604$76,319
28679$65,246
28618$59,653
28692$43,103

Average household income

$77,971

Average household income ($77,971) is lower than Watauga County County ($85,639).

28607$77,971
Watauga County County$85,639
28605$123,246
28604$109,394
28679$86,778
28618$84,149
28692$80,050

Per-capita income

$29,503

Per-capita income ($29,503) is lower than Watauga County County ($34,953).

28607$29,503
Watauga County County$34,953
28605$55,891
28604$46,313
28679$34,992
28618$33,451
28692$42,023

Households earning $100k+

24.7%

Households earning $100k+ (24.7%) is lower than Watauga County County (27.0%).

2860724.7%
Watauga County County27.0%
2860537.6%
2860431.8%
2867930.7%
2861828.1%
2869220.6%

All demographics

Population
35,679
Households
12,583
Median age
23.2 yrs
Median household income
$46,639
Mean household income
$77,971
Per capita income
$29,503
Median home value
$378,600
Median gross rent
$1,152
Owner-occupied housing
50.2%
Bachelor's degree or higher
54.4%
In labor force
57.3%
Poverty rate
34.4%
Households earning $100k+
24.7%
Population under 5
2.4%
Population age 18–34
53.6%
Population age 25–44
17.2%
Population age 45–64
15.3%
Population age 65+
14.0%
Hispanic or Latino
7.1%
Black (non-Hispanic)
2.3%
Asian (non-Hispanic)
1.1%
Unemployment rate
10.0%

County and peer ZIP comparisons use population-weighted aggregates from other ZCTAs in the same county. Source: US Census Bureau ACS 5-year estimates. Page URL: https://resource.skyrocketbpo.com/tools/market-research/us-income-demographics-by-zip-code/north-carolina/28607

Link to this page

Permanent URL backed by Census ACS data in PocketBase.

Context & methodology

About ZIP 28607 income statistics ($46,639 median)

ZIP Code Tabulation Area 28607 in North Carolina is defined by the U.S. Census Bureau for statistical reporting. It closely matches USPS ZIP code 28607 but may differ slightly at edges — use these ACS figures as demographic benchmarks, not exact postal boundaries.

An estimated 35,679 people live in this ZCTA. Median household income here ($46,639) is lower than Watauga County County ($53,893). Operators sizing a local market often pair median income with mean income ($77,971) and the share of households earning $100k+ to gauge both typical and upscale demand.

The neighboring ZIP comparison table above lists adjacent ZCTAs with their own ACS estimates. Large gaps between adjacent ZIP codes are common — a few miles can separate very different income profiles, which matters for retail trade areas, service radius, and competitive positioning.

Small-area ACS estimates carry wider margins of error than state or county totals. The Census Bureau publishes guidance on interpreting confidence intervals (linked below). When a figure is critical to your analysis, download the underlying table from data.census.gov and review the margin of error column before citing it in a business plan or press release.

Data vintage: Census ACS 2024 5-year estimates (published 2026). Tables: B19013 (median HH income), B19001 (distribution), B19049 (income by age of householder).

Authoritative sources & further reading

Primary government data and reference pages for verifying and extending this analysis.

Related market research tools

Combine ZIP-level income with these free Resource tools for fuller market pictures.

All ZIP codes·North Carolina·ZIP codes in Watauga County