Census ACS · ZIP Code Tabulation Area

28685 Income Statistics for 2026

Wilkes County, North Carolina

Median household income

$46,406

Median household income ($46,406) is lower than Wilkes County County ($51,750).

28685$46,406
Wilkes County County$51,750
28654$57,438
28697$52,988
28651$61,623
28659$50,280
28670$49,567

Average household income

$83,472

Average household income ($83,472) is higher than Wilkes County County ($66,304).

28685$83,472
Wilkes County County$66,304
28654$79,459
28697$70,239
28651$68,946
28659$63,335
28670$62,710

Per-capita income

$29,884

Per-capita income ($29,884) is higher than Wilkes County County ($27,813).

28685$29,884
Wilkes County County$27,813
28654$31,213
28697$29,097
28651$29,909
28659$26,821
28670$27,545

Households earning $100k+

26.8%

Households earning $100k+ (26.8%) is higher than Wilkes County County (20.0%).

2868526.8%
Wilkes County County20.0%
2865423.3%
2869725.0%
2865129.5%
2865918.0%
2867015.3%

All demographics

Population
2,181
Households
769
Median age
35.1 yrs
Median household income
$46,406
Mean household income
$83,472
Per capita income
$29,884
Median home value
$123,200
Median gross rent
$776
Owner-occupied housing
84.3%
Bachelor's degree or higher
7.7%
In labor force
50.3%
Poverty rate
24.6%
Households earning $100k+
26.8%
Population under 5
7.3%
Population age 18–34
27.3%
Population age 25–44
25.6%
Population age 45–64
26.0%
Population age 65+
18.4%
Hispanic or Latino
1.7%
Black (non-Hispanic)
0.0%
Asian (non-Hispanic)
0.0%
Unemployment rate
13.5%

County and peer ZIP comparisons use population-weighted aggregates from other ZCTAs in the same county. Source: US Census Bureau ACS 5-year estimates. Page URL: https://resource.skyrocketbpo.com/tools/market-research/us-income-demographics-by-zip-code/north-carolina/28685

Link to this page

Permanent URL backed by Census ACS data in PocketBase.

Context & methodology

About ZIP 28685 income statistics ($46,406 median)

ZIP Code Tabulation Area 28685 in North Carolina is defined by the U.S. Census Bureau for statistical reporting. It closely matches USPS ZIP code 28685 but may differ slightly at edges — use these ACS figures as demographic benchmarks, not exact postal boundaries.

An estimated 2,181 people live in this ZCTA. Median household income here ($46,406) is lower than Wilkes County County ($51,750). Operators sizing a local market often pair median income with mean income ($83,472) and the share of households earning $100k+ to gauge both typical and upscale demand.

The neighboring ZIP comparison table above lists adjacent ZCTAs with their own ACS estimates. Large gaps between adjacent ZIP codes are common — a few miles can separate very different income profiles, which matters for retail trade areas, service radius, and competitive positioning.

Small-area ACS estimates carry wider margins of error than state or county totals. The Census Bureau publishes guidance on interpreting confidence intervals (linked below). When a figure is critical to your analysis, download the underlying table from data.census.gov and review the margin of error column before citing it in a business plan or press release.

Data vintage: Census ACS 2024 5-year estimates (published 2026). Tables: B19013 (median HH income), B19001 (distribution), B19049 (income by age of householder).

Authoritative sources & further reading

Primary government data and reference pages for verifying and extending this analysis.

Related market research tools

Combine ZIP-level income with these free Resource tools for fuller market pictures.

All ZIP codes·North Carolina·ZIP codes in Wilkes County