Census ACS · ZIP Code Tabulation Area

54002 Income Statistics for 2026

St. Croix County, Wisconsin

Median household income

$88,275

Median household income ($88,275) is lower than St. Croix County County ($103,389).

54002$88,275
St. Croix County County$103,389
54082$131,146
54016$113,085
54023$108,466
54015$114,293
54025$86,930

Average household income

$104,111

Average household income ($104,111) is lower than St. Croix County County ($126,987).

54002$104,111
St. Croix County County$126,987
54082$169,836
54016$151,732
54023$120,655
54015$119,270
54025$112,367

Per-capita income

$39,760

Per-capita income ($39,760) is lower than St. Croix County County ($50,399).

54002$39,760
St. Croix County County$50,399
54082$66,449
54016$61,918
54023$44,944
54015$42,351
54025$45,578

Households earning $100k+

42.8%

Households earning $100k+ (42.8%) is lower than St. Croix County County (52.0%).

5400242.8%
St. Croix County County52.0%
5408271.0%
5401657.5%
5402355.6%
5401557.4%
5402544.5%

All demographics

Population
6,872
Households
2,561
Median age
35.5 yrs
Median household income
$88,275
Mean household income
$104,111
Per capita income
$39,760
Median home value
$309,200
Median gross rent
$1,167
Owner-occupied housing
78.1%
Bachelor's degree or higher
32.2%
In labor force
72.4%
Poverty rate
8.9%
Households earning $100k+
42.8%
Population under 5
8.3%
Population age 18–34
16.4%
Population age 25–44
27.8%
Population age 45–64
21.5%
Population age 65+
14.4%
Hispanic or Latino
1.1%
Black (non-Hispanic)
0.3%
Asian (non-Hispanic)
0.4%
Unemployment rate
0.9%

County and peer ZIP comparisons use population-weighted aggregates from other ZCTAs in the same county. Source: US Census Bureau ACS 5-year estimates. Page URL: https://resource.skyrocketbpo.com/tools/market-research/us-income-demographics-by-zip-code/wisconsin/54002

Link to this page

Permanent URL backed by Census ACS data in PocketBase.

Context & methodology

About ZIP 54002 income statistics ($88,275 median)

ZIP Code Tabulation Area 54002 in Wisconsin is defined by the U.S. Census Bureau for statistical reporting. It closely matches USPS ZIP code 54002 but may differ slightly at edges — use these ACS figures as demographic benchmarks, not exact postal boundaries.

An estimated 6,872 people live in this ZCTA. Median household income here ($88,275) is lower than St. Croix County County ($103,389). Operators sizing a local market often pair median income with mean income ($104,111) and the share of households earning $100k+ to gauge both typical and upscale demand.

The neighboring ZIP comparison table above lists adjacent ZCTAs with their own ACS estimates. Large gaps between adjacent ZIP codes are common — a few miles can separate very different income profiles, which matters for retail trade areas, service radius, and competitive positioning.

Small-area ACS estimates carry wider margins of error than state or county totals. The Census Bureau publishes guidance on interpreting confidence intervals (linked below). When a figure is critical to your analysis, download the underlying table from data.census.gov and review the margin of error column before citing it in a business plan or press release.

Data vintage: Census ACS 2024 5-year estimates (published 2026). Tables: B19013 (median HH income), B19001 (distribution), B19049 (income by age of householder).

Authoritative sources & further reading

Primary government data and reference pages for verifying and extending this analysis.

Related market research tools

Combine ZIP-level income with these free Resource tools for fuller market pictures.

All ZIP codes·Wisconsin·ZIP codes in St. Croix County