Census ACS · ZIP Code Tabulation Area

54542 Income Statistics for 2026

Florence County, Wisconsin

Median household income

$46,607

Median household income ($46,607) is lower than Florence County County ($56,459).

54542$46,607
Florence County County$56,459
54121$58,750
54120$53,906

Average household income

$66,974

Average household income ($66,974) is lower than Florence County County ($78,367).

54542$66,974
Florence County County$78,367
54121$81,342
54120$70,434

Per-capita income

$25,783

Per-capita income ($25,783) is lower than Florence County County ($38,753).

54542$25,783
Florence County County$38,753
54121$41,541
54120$38,877

Households earning $100k+

27.1%

Households earning $100k+ (27.1%) is higher than Florence County County (27.0%).

5454227.1%
Florence County County27.0%
5412127.0%
5412021.0%

All demographics

Population
702
Households
273
Median age
54.2 yrs
Median household income
$46,607
Mean household income
$66,974
Per capita income
$25,783
Median home value
$122,000
Median gross rent
$808
Owner-occupied housing
87.2%
Bachelor's degree or higher
15.4%
In labor force
36.7%
Poverty rate
12.7%
Households earning $100k+
27.1%
Population under 5
1.9%
Population age 18–34
9.7%
Population age 25–44
16.2%
Population age 45–64
30.1%
Population age 65+
27.8%
Hispanic or Latino
0.3%
Black (non-Hispanic)
0.0%
Asian (non-Hispanic)
0.0%
Unemployment rate
0.9%

County and peer ZIP comparisons use population-weighted aggregates from other ZCTAs in the same county. Source: US Census Bureau ACS 5-year estimates. Page URL: https://resource.skyrocketbpo.com/tools/market-research/us-income-demographics-by-zip-code/wisconsin/54542

Link to this page

Permanent URL backed by Census ACS data in PocketBase.

Context & methodology

About ZIP 54542 income statistics ($46,607 median)

ZIP Code Tabulation Area 54542 in Wisconsin is defined by the U.S. Census Bureau for statistical reporting. It closely matches USPS ZIP code 54542 but may differ slightly at edges — use these ACS figures as demographic benchmarks, not exact postal boundaries.

An estimated 702 people live in this ZCTA. Median household income here ($46,607) is lower than Florence County County ($56,459). Operators sizing a local market often pair median income with mean income ($66,974) and the share of households earning $100k+ to gauge both typical and upscale demand.

The neighboring ZIP comparison table above lists adjacent ZCTAs with their own ACS estimates. Large gaps between adjacent ZIP codes are common — a few miles can separate very different income profiles, which matters for retail trade areas, service radius, and competitive positioning.

Small-area ACS estimates carry wider margins of error than state or county totals. The Census Bureau publishes guidance on interpreting confidence intervals (linked below). When a figure is critical to your analysis, download the underlying table from data.census.gov and review the margin of error column before citing it in a business plan or press release.

Data vintage: Census ACS 2024 5-year estimates (published 2026). Tables: B19013 (median HH income), B19001 (distribution), B19049 (income by age of householder).

Authoritative sources & further reading

Primary government data and reference pages for verifying and extending this analysis.

Related market research tools

Combine ZIP-level income with these free Resource tools for fuller market pictures.

All ZIP codes·Wisconsin·ZIP codes in Florence County