Census ACS · ZIP Code Tabulation Area

54555 Income Statistics for 2026

Price County, Wisconsin

Median household income

$59,025

Median household income ($59,025) is lower than Price County County ($59,398).

54555$59,025
Price County County$59,398
54513$63,675
54459$66,250
54552$61,317
54556$54,375
54515$60,250

Average household income

$78,564

Average household income ($78,564) is higher than Price County County ($75,747).

54555$78,564
Price County County$75,747
54513$81,145
54459$79,454
54552$74,986
54556$73,192
54515$70,172

Per-capita income

$36,749

Per-capita income ($36,749) is higher than Price County County ($36,030).

54555$36,749
Price County County$36,030
54513$44,395
54459$33,184
54552$37,716
54556$30,857
54515$37,638

Households earning $100k+

24.6%

Households earning $100k+ (24.6%) is higher than Price County County (23.0%).

5455524.6%
Price County County23.0%
5451321.4%
5445925.5%
5455222.0%
5455619.8%
5451514.5%

All demographics

Population
4,728
Households
2,157
Median age
52.4 yrs
Median household income
$59,025
Mean household income
$78,564
Per capita income
$36,749
Median home value
$186,900
Median gross rent
$811
Owner-occupied housing
79.5%
Bachelor's degree or higher
23.4%
In labor force
53.9%
Poverty rate
11.6%
Households earning $100k+
24.6%
Population under 5
2.9%
Population age 18–34
13.3%
Population age 25–44
18.3%
Population age 45–64
29.8%
Population age 65+
28.9%
Hispanic or Latino
1.5%
Black (non-Hispanic)
0.0%
Asian (non-Hispanic)
0.7%
Unemployment rate
2.9%

County and peer ZIP comparisons use population-weighted aggregates from other ZCTAs in the same county. Source: US Census Bureau ACS 5-year estimates. Page URL: https://resource.skyrocketbpo.com/tools/market-research/us-income-demographics-by-zip-code/wisconsin/54555

Link to this page

Permanent URL backed by Census ACS data in PocketBase.

Context & methodology

About ZIP 54555 income statistics ($59,025 median)

ZIP Code Tabulation Area 54555 in Wisconsin is defined by the U.S. Census Bureau for statistical reporting. It closely matches USPS ZIP code 54555 but may differ slightly at edges — use these ACS figures as demographic benchmarks, not exact postal boundaries.

An estimated 4,728 people live in this ZCTA. Median household income here ($59,025) is lower than Price County County ($59,398). Operators sizing a local market often pair median income with mean income ($78,564) and the share of households earning $100k+ to gauge both typical and upscale demand.

The neighboring ZIP comparison table above lists adjacent ZCTAs with their own ACS estimates. Large gaps between adjacent ZIP codes are common — a few miles can separate very different income profiles, which matters for retail trade areas, service radius, and competitive positioning.

Small-area ACS estimates carry wider margins of error than state or county totals. The Census Bureau publishes guidance on interpreting confidence intervals (linked below). When a figure is critical to your analysis, download the underlying table from data.census.gov and review the margin of error column before citing it in a business plan or press release.

Data vintage: Census ACS 2024 5-year estimates (published 2026). Tables: B19013 (median HH income), B19001 (distribution), B19049 (income by age of householder).

Authoritative sources & further reading

Primary government data and reference pages for verifying and extending this analysis.

Related market research tools

Combine ZIP-level income with these free Resource tools for fuller market pictures.

All ZIP codes·Wisconsin·ZIP codes in Price County