About UsBusiness PlansMarket ResearchInsightsKnowledgeCareerLet's Talk

Census ACS · ZIP Code Tabulation Area

54740 Income Statistics for 2026

Pierce County, Wisconsin

Median household income

$79,387

Median household income ($79,387) is lower than Pierce County County ($95,462).

54740$79,387
Pierce County County$95,462
54011$102,636
54003$94,352
54021$97,321
54022$96,642
54014$101,667

Average household income

$88,789

Average household income ($88,789) is lower than Pierce County County ($120,472).

54740$88,789
Pierce County County$120,472
54011$158,273
54003$127,149
54021$119,877
54022$118,389
54014$115,078

Per-capita income

$39,620

Per-capita income ($39,620) is lower than Pierce County County ($46,641).

54740$39,620
Pierce County County$46,641
54011$57,021
54003$51,766
54021$50,611
54022$43,973
54014$49,120

Households earning $100k+

34.9%

Households earning $100k+ (34.9%) is lower than Pierce County County (47.0%).

5474034.9%
Pierce County County47.0%
5401150.9%
5400347.0%
5402148.4%
5402248.3%
5401451.4%

All demographics

Population
1,760
Households
723
Median age
44.2 yrs
Median household income
$79,387
Mean household income
$88,789
Per capita income
$39,620
Median home value
$239,700
Median gross rent
$860
Owner-occupied housing
77.9%
Bachelor's degree or higher
24.7%
In labor force
63.7%
Poverty rate
7.0%
Households earning $100k+
34.9%
Population under 5
10.5%
Population age 18–34
19.8%
Population age 25–44
21.8%
Population age 45–64
24.4%
Population age 65+
24.1%
Hispanic or Latino
4.3%
Black (non-Hispanic)
0.0%
Asian (non-Hispanic)
0.2%
Unemployment rate
1.7%
Open in interactive explorer

County and peer ZIP comparisons use population-weighted aggregates from other ZCTAs in the same county. Source: US Census Bureau ACS 5-year estimates. Page URL: https://resource.skyrocketbpo.com/tools/market-research/us-income-demographics-by-zip-code/wisconsin/54740

Link to this page

Permanent URL backed by Census ACS data in PocketBase.

← Back to Wisconsin income overview