About UsBusiness PlansMarket ResearchInsightsKnowledgeCareerLet's Talk

Census ACS · ZIP Code Tabulation Area

54838 Income Statistics for 2026

Douglas County, Wisconsin

Median household income

$74,318

Median household income ($74,318) is higher than Douglas County County ($73,877).

54838$74,318
Douglas County County$73,877
54864$91,250
54854$88,125
54874$89,063
54873$88,359
54820$85,179

Average household income

$89,308

Average household income ($89,308) is higher than Douglas County County ($88,992).

54838$89,308
Douglas County County$88,992
54864$105,184
54854$102,127
54874$99,473
54873$98,323
54820$97,578

Per-capita income

$39,596

Per-capita income ($39,596) is lower than Douglas County County ($39,651).

54838$39,596
Douglas County County$39,651
54864$39,494
54854$38,145
54874$39,796
54873$45,545
54820$47,089

Households earning $100k+

28.9%

Households earning $100k+ (28.9%) is lower than Douglas County County (37.0%).

5483828.9%
Douglas County County37.0%
5486442.6%
5485443.5%
5487443.3%
5487344.5%
5482044.0%

All demographics

Population
1,404
Households
568
Median age
59.4 yrs
Median household income
$74,318
Mean household income
$89,308
Per capita income
$39,596
Median home value
$250,000
Median gross rent
—
Owner-occupied housing
94.4%
Bachelor's degree or higher
26.7%
In labor force
33.7%
Poverty rate
14.2%
Households earning $100k+
28.9%
Population under 5
1.4%
Population age 18–34
15.3%
Population age 25–44
16.5%
Population age 45–64
26.4%
Population age 65+
39.5%
Hispanic or Latino
1.4%
Black (non-Hispanic)
4.6%
Asian (non-Hispanic)
0.1%
Unemployment rate
1.1%
Open in interactive explorer

County and peer ZIP comparisons use population-weighted aggregates from other ZCTAs in the same county. Source: US Census Bureau ACS 5-year estimates. Page URL: https://resource.skyrocketbpo.com/tools/market-research/us-income-demographics-by-zip-code/wisconsin/54838

Link to this page

Permanent URL backed by Census ACS data in PocketBase.

← Back to Wisconsin income overview