Census ACS · ZIP Code Tabulation Area

54956 Income Statistics for 2026

Winnebago County, Wisconsin

Median household income

$85,869

Median household income ($85,869) is higher than Winnebago County County ($76,736).

54956$85,869
Winnebago County County$76,736
54927$128,523
54964$82,857
54986$93,189
54947$91,167
54904$93,341

Average household income

$112,911

Average household income ($112,911) is higher than Winnebago County County ($95,664).

54956$112,911
Winnebago County County$95,664
54927$135,908
54964$119,730
54986$113,230
54947$111,052
54904$109,308

Per-capita income

$48,289

Per-capita income ($48,289) is higher than Winnebago County County ($41,218).

54956$48,289
Winnebago County County$41,218
54927$51,927
54964$47,829
54986$52,688
54947$45,546
54904$48,456

Households earning $100k+

43.4%

Households earning $100k+ (43.4%) is higher than Winnebago County County (36.0%).

5495643.4%
Winnebago County County36.0%
5492767.0%
5496439.6%
5498644.5%
5494744.3%
5490446.6%

All demographics

Population
46,567
Households
19,431
Median age
39.0 yrs
Median household income
$85,869
Mean household income
$112,911
Per capita income
$48,289
Median home value
$256,900
Median gross rent
$1,058
Owner-occupied housing
69.2%
Bachelor's degree or higher
38.4%
In labor force
69.7%
Poverty rate
6.9%
Households earning $100k+
43.4%
Population under 5
4.9%
Population age 18–34
21.3%
Population age 25–44
28.2%
Population age 45–64
26.1%
Population age 65+
15.5%
Hispanic or Latino
6.0%
Black (non-Hispanic)
1.2%
Asian (non-Hispanic)
2.3%
Unemployment rate
1.8%

County and peer ZIP comparisons use population-weighted aggregates from other ZCTAs in the same county. Source: US Census Bureau ACS 5-year estimates. Page URL: https://resource.skyrocketbpo.com/tools/market-research/us-income-demographics-by-zip-code/wisconsin/54956

Link to this page

Permanent URL backed by Census ACS data in PocketBase.

Context & methodology

About ZIP 54956 income statistics ($85,869 median)

ZIP Code Tabulation Area 54956 in Wisconsin is defined by the U.S. Census Bureau for statistical reporting. It closely matches USPS ZIP code 54956 but may differ slightly at edges — use these ACS figures as demographic benchmarks, not exact postal boundaries.

An estimated 46,567 people live in this ZCTA. Median household income here ($85,869) is higher than Winnebago County County ($76,736). Operators sizing a local market often pair median income with mean income ($112,911) and the share of households earning $100k+ to gauge both typical and upscale demand.

The neighboring ZIP comparison table above lists adjacent ZCTAs with their own ACS estimates. Large gaps between adjacent ZIP codes are common — a few miles can separate very different income profiles, which matters for retail trade areas, service radius, and competitive positioning.

Small-area ACS estimates carry wider margins of error than state or county totals. The Census Bureau publishes guidance on interpreting confidence intervals (linked below). When a figure is critical to your analysis, download the underlying table from data.census.gov and review the margin of error column before citing it in a business plan or press release.

Data vintage: Census ACS 2024 5-year estimates (published 2026). Tables: B19013 (median HH income), B19001 (distribution), B19049 (income by age of householder).

Authoritative sources & further reading

Primary government data and reference pages for verifying and extending this analysis.

Related market research tools

Combine ZIP-level income with these free Resource tools for fuller market pictures.

All ZIP codes·Wisconsin·ZIP codes in Winnebago County