Census ACS · ZIP Code Tabulation Area

32438 Income Statistics for 2026

Bay County, Florida

Median household income

$50,000

Median household income ($50,000) is lower than Bay County County ($73,181).

32438$50,000
Bay County County$73,181
32403$118,594
32413$80,039
32407$80,831
32444$83,160
32408$80,822

Average household income

$62,250

Average household income ($62,250) is lower than Bay County County ($96,170).

32438$62,250
Bay County County$96,170
32403$120,562
32413$116,898
32407$111,448
32444$109,293
32408$104,662

Per-capita income

$23,732

Per-capita income ($23,732) is lower than Bay County County ($40,738).

32438$23,732
Bay County County$40,738
32403$34,919
32413$56,820
32407$47,494
32444$43,541
32408$50,125

Households earning $100k+

16.2%

Households earning $100k+ (16.2%) is lower than Bay County County (34.0%).

3243816.2%
Bay County County34.0%
3240363.4%
3241337.2%
3240742.5%
3244444.0%
3240837.8%

All demographics

Population
4,815
Households
1,810
Median age
39.9 yrs
Median household income
$50,000
Mean household income
$62,250
Per capita income
$23,732
Median home value
$153,700
Median gross rent
$626
Owner-occupied housing
82.4%
Bachelor's degree or higher
13.1%
In labor force
54.6%
Poverty rate
25.4%
Households earning $100k+
16.2%
Population under 5
3.3%
Population age 18–34
15.8%
Population age 25–44
15.8%
Population age 45–64
32.9%
Population age 65+
13.0%
Hispanic or Latino
11.5%
Black (non-Hispanic)
0.0%
Asian (non-Hispanic)
0.4%
Unemployment rate
5.1%
Open in interactive explorer

County and peer ZIP comparisons use population-weighted aggregates from other ZCTAs in the same county. Source: US Census Bureau ACS 5-year estimates. Page URL: https://resource.skyrocketbpo.com/tools/market-research/us-income-demographics-by-zip-code/florida/32438

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Permanent URL backed by Census ACS data in PocketBase.

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