Census ACS · ZIP Code Tabulation Area

54801 Income Statistics for 2026

Washburn County, Wisconsin

Median household income

$62,625

Median household income ($62,625) is lower than Washburn County County ($65,604).

54801$62,625
Washburn County County$65,604
54817$83,036
54871$69,342
54870$67,063
54888$63,971
54859$55,882

Average household income

$83,525

Average household income ($83,525) is lower than Washburn County County ($87,132).

54801$83,525
Washburn County County$87,132
54817$95,687
54871$94,092
54870$92,047
54888$85,691
54859$81,825

Per-capita income

$39,347

Per-capita income ($39,347) is lower than Washburn County County ($40,193).

54801$39,347
Washburn County County$40,193
54817$44,392
54871$38,648
54870$42,511
54888$41,136
54859$39,485

Households earning $100k+

28.4%

Households earning $100k+ (28.4%) is lower than Washburn County County (31.0%).

5480128.4%
Washburn County County31.0%
5481740.4%
5487133.6%
5487032.3%
5488831.1%
5485928.8%

All demographics

Population
6,266
Households
2,863
Median age
53.4 yrs
Median household income
$62,625
Mean household income
$83,525
Per capita income
$39,347
Median home value
$216,500
Median gross rent
$800
Owner-occupied housing
76.2%
Bachelor's degree or higher
26.6%
In labor force
54.5%
Poverty rate
13.1%
Households earning $100k+
28.4%
Population under 5
3.7%
Population age 18–34
14.8%
Population age 25–44
17.7%
Population age 45–64
29.6%
Population age 65+
29.0%
Hispanic or Latino
4.2%
Black (non-Hispanic)
0.1%
Asian (non-Hispanic)
0.9%
Unemployment rate
5.6%

County and peer ZIP comparisons use population-weighted aggregates from other ZCTAs in the same county. Source: US Census Bureau ACS 5-year estimates. Page URL: https://resource.skyrocketbpo.com/tools/market-research/us-income-demographics-by-zip-code/wisconsin/54801

Link to this page

Permanent URL backed by Census ACS data in PocketBase.

Context & methodology

About ZIP 54801 income statistics ($62,625 median)

ZIP Code Tabulation Area 54801 in Wisconsin is defined by the U.S. Census Bureau for statistical reporting. It closely matches USPS ZIP code 54801 but may differ slightly at edges — use these ACS figures as demographic benchmarks, not exact postal boundaries.

An estimated 6,266 people live in this ZCTA. Median household income here ($62,625) is lower than Washburn County County ($65,604). Operators sizing a local market often pair median income with mean income ($83,525) and the share of households earning $100k+ to gauge both typical and upscale demand.

The neighboring ZIP comparison table above lists adjacent ZCTAs with their own ACS estimates. Large gaps between adjacent ZIP codes are common — a few miles can separate very different income profiles, which matters for retail trade areas, service radius, and competitive positioning.

Small-area ACS estimates carry wider margins of error than state or county totals. The Census Bureau publishes guidance on interpreting confidence intervals (linked below). When a figure is critical to your analysis, download the underlying table from data.census.gov and review the margin of error column before citing it in a business plan or press release.

Data vintage: Census ACS 2024 5-year estimates (published 2026). Tables: B19013 (median HH income), B19001 (distribution), B19049 (income by age of householder).

Authoritative sources & further reading

Primary government data and reference pages for verifying and extending this analysis.

Related market research tools

Combine ZIP-level income with these free Resource tools for fuller market pictures.

All ZIP codes·Wisconsin·ZIP codes in Washburn County